Our Google Partner status is not a badge — it’s a verification. Our approach to paid digital marketing is benchmarked against Google’s own standards and our team maintains ongoing certification in Google Ads products.
Verified expertise. Not just a logo.
Becoming a Google Partner requires demonstrating consistent performance in Google Ads campaign management — including spend thresholds, certification requirements and client performance metrics. It is not something you purchase or apply for — it is earned by results.
For our clients, it means the team managing their Google Ads campaigns is qualified, current and accountable to a recognised external standard. It also means access to Google support and resources that non-partner agencies simply do not have.
Combined with our hands-on approach — no automated bidding strategies left running unattended, no set-it-and-forget-it campaigns — our clients get properly managed, properly optimised digital marketing that earns its budget every month.
Why one agency for marketing and website matters
When the team running your Google Ads is the same team that built your website, they understand the full journey from click to conversion. Landing pages are built to support the campaigns. Campaigns are built to drive the right traffic to the right pages.
It’s a straightforward advantage that makes a significant difference to the performance of both.
A full digital marketing service
From Google Ads strategy and campaign management through to landing page optimisation and monthly performance reporting — everything your business needs to be found and chosen online.
Google Ads and PPC Management
Google Partner-certified campaign management. Keyword research, ad copywriting, bid strategy, audience targeting, landing page recommendations and ongoing optimisation — all managed and reported transparently every month. No campaigns left running on autopilot.
Digital Marketing Strategy
For businesses that need more than execution — we develop the full strategy. Audience analysis, channel selection, budget allocation, KPI setting and a roadmap that connects your marketing activity to your actual business goals rather than vanity metrics.
Landing Page Optimisation
Campaigns are only as effective as the pages they send traffic to. We review and improve landing pages to increase conversion rates — ensuring the investment in driving traffic is matched by the quality of the experience visitors find when they arrive.
Google Analytics and Tracking
Proper setup and management of Google Analytics — so you have accurate data on traffic, behaviour, conversions and campaign performance. No guesswork, no vanity metrics, just the data you actually need to make decisions about where to invest.
Monthly Reporting
Clear, honest monthly reports on what is working, what has been changed and what the plan is for the following month. The numbers that matter, explained plainly — not a dashboard full of figures that look impressive but tell you nothing useful.
Organic Search Foundations
We ensure your website has the technical foundations that give it the best possible chance of appearing in organic search results — correct page structure, meta data, site speed and Google Search Console integration — as a complement to your paid activity.
Properly managed marketing at a budget that makes sense for your business
Many SMEs assume that properly managed Google Ads is out of reach financially. It is not. Cirrus works with businesses at a range of budget levels — from those just starting to invest in digital marketing to established businesses with significant monthly ad spend.
The approach is always the same: understand what you are trying to achieve, build a campaign structure that is realistic for your budget and report honestly on the results. We do not take on clients whose budgets cannot support the activity they need — and we do not promise results we cannot deliver.
If you are unsure what budget makes sense, the free marketing review is the right starting point. We will give you an honest view of what is achievable at different levels of investment before you commit to anything.
Not necessarily. We work with businesses at various budget levels. A free marketing review will give you an honest view of what is achievable and whether paid search makes sense for your current situation.
Paid search can drive traffic from day one. Campaigns typically take two to three months to fully optimise as we gather data on what is working. We set realistic expectations upfront rather than promising instant results.
Not always — but your website needs to convert the traffic we send to it. We will review your existing site as part of the marketing review and let you know honestly if changes are needed before we invest in campaigns.
Ready to make your marketing work harder?
Book a free marketing review. We’ll look at your current setup, identify the opportunities and give you an honest view of what Google Ads could realistically deliver for your business.
Get a free marketing review Call 01202 683 623Our Google Partner status is not a badge — it’s a verification. It means our approach to paid and organic search is benchmarked against Google’s own standards and our team maintains ongoing certification in Google Ads products.
Verified expertise. Not just a logo.
Becoming a Google Partner requires demonstrating consistent performance in Google Ads campaign management — including spend thresholds, certification requirements and client performance metrics. It is not something you purchase or apply for — it is earned by results.
For our clients, it means the team managing their Google Ads campaigns is qualified, current and accountable to a recognised external standard. It also means access to Google support and resources that non-partner agencies do not have.
Combined with our hands-on approach — no automated bidding strategies left to run without oversight, no set-it-and-forget-it campaigns — our clients get properly managed, properly optimised digital marketing that earns its budget.
Why one agency for marketing and website matters
When the team running your Google Ads is the same team that built your website, they understand the full journey from click to conversion. Landing pages are built to support the campaigns. Campaigns are built to drive the right traffic to the right pages.
It’s a simple advantage that makes a significant difference to the performance of both.
A full digital marketing service
From technical SEO and keyword strategy through to paid campaign management and monthly performance reporting — everything your business needs to be found online.
Search Engine Optimisation
Technical SEO, on-page optimisation, keyword strategy, content recommendations and link building — building the organic foundations that drive sustainable, long-term traffic growth without paying for every click.
Google Ads and PPC Management
Google Partner-certified campaign management. Keyword research, ad copywriting, bid strategy, audience targeting, landing page recommendations and ongoing optimisation — all managed and reported transparently every month.
Digital Marketing Strategy
For businesses that need more than execution — we develop the full strategy. Audience analysis, channel selection, budget allocation, KPI setting and a roadmap that connects your marketing activity to your actual business goals.
Google Analytics and Tracking
Proper setup and management of Google Analytics — so you have accurate data on traffic, behaviour, conversions and campaign performance. No guesswork, no vanity metrics, just the data you actually need to make decisions.
Landing Page Optimisation
Campaigns are only as effective as the pages they send traffic to. We review and improve landing pages to increase conversion rates — ensuring the investment in driving traffic is matched by the quality of the experience visitors find.
Monthly Reporting
Clear, honest monthly reports on what is working, what has been changed and what the plan is for the next month. No vanity metrics, no jargon — just the numbers that matter and a clear explanation of what they mean for your business.
Marketing that fits your business, not just big businesses
Many SMEs assume that properly managed Google Ads and SEO is out of reach financially. It is not. Cirrus works with businesses at a range of budget levels — from those just starting to invest in digital marketing to established businesses with significant monthly ad spend.
The approach is always the same: understand what you are trying to achieve, build a strategy that is realistic for your budget and report honestly on the results. We do not take on clients whose budgets cannot support the activity they need — and we do not promise results we cannot deliver.
If you are not sure what budget makes sense for your business, the free marketing review is the right starting point. We will give you an honest view of what is achievable at different levels of investment before you commit to anything.
Not necessarily. We work with businesses at various budget levels. A free marketing review will give you an honest view of what is achievable and whether paid search makes sense for your current situation.
Organic SEO typically takes three to six months to show meaningful results. Paid search (Google Ads) can drive traffic from day one. Most businesses benefit from a combination of both — building paid traffic while organic rankings grow.
Not always — but your website needs to be able to convert the traffic we send to it. We will review your existing site as part of the marketing review and let you know honestly if changes are needed before investing in campaigns.
Ready to make your marketing work harder?
Book a free marketing review. We’ll look at your current online presence, identify the opportunities and give you an honest view of what digital marketing could realistically deliver for your business.
Get a free marketing review Call 01202 683 623
